Services

CLEVER. CREATIVE. CPG CONSULTING.

“40 years leading marketing at multiple global brands – Revlon, Sassoon, Matrix and others. Nikola is head and shoulders above anyone else I have worked with in my career. Her marketing expertise is beyond reproach.”

ROBERT YATES, SVP, JOHN PAUL MITCHELL SYSTEMS

brand strategy consulting

BRAND STRATEGY

  • Brand strategy, identity & market position
  • Opportunity analysis
  • Brand experience & storytelling
product development consulting

PRODUCT INNOVATION

  • Cost-effective product/ brand development
  • Research & trend spotting
  • Project management & testing
brand partnership consulting services

BRAND PARTNERSHIPS

  • Hotel amenity programs – global & local
  • Program & promo development
  • Licensing & contract negotiation
influencer marketing consultant

INFLUENCER MARKETING

  • Buzz-building relationships & programs
  • Creative content development
  • Brand ambassadors & affiliates
cog marketing programs

MARKETING PROGRAMS

  • Product, promotion & sell-through programs
  • Visual merchandising
  • Education, trade show & events
social media strategy consulting

SOCIAL
MEDIA

  • Cross-channel program development
  • Social strategy
  • Community building
business development consulting

BUSINESS DEVELOPMENT

  • Sell-in & sell-through programs
  • Distribution channel planning
  • Experiential sales support