marketing agency

Snailed It- Slugs in Skincare

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Skincare is such an exciting product category, as there is near constant innovation (see another hot trend here). As long as consumers are combating skin damage, fine lines and acne, there will be millions of dollars in research and testing poured into the latest miracle cures- and some of them really do make an impact. […]

The F Bomb

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Fathers are the bomb diggity, mine included. I’m a huge fan. My father was over 50 years old when I was born, and in his mid-sixties when he took on the job of raising the teenage me, full time. He’s a man whose charisma is infectious and style, undeniable. And if I can brag on him […]

Licensing Expo- A Recap

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Brand licensing is a massive, and quite profitable, global empire. Worldwide sales of licensed goods soared to $241.5 Billion in 2014, the United States and Canada generating 59.8% ($144.3 Billion) of that total. Yes, those of us living in North America really love our branded merchandise- from food to fashion, sports and music, the licensing industry […]

Coachella Valley Vogue- The Fine Art of Design

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Some say fashion is fleeting, but at The Fine Art of Design, founder Nicolas Delgado has discovered that clothes are truly artifacts of culture. Located in Palm Desert, CA, The Fine Art of Design is a vintage boutique like none other- a temple of remarkable design and impeccable taste. Delgado is a talented curator, bringing […]

Built by Chris Van Dusen

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Neighborhood bookstores, with curated collections, are hard to find in 2015. The quirky bookstore across the street is now a yoga studio and, truth be told, we’re just barely hanging on to the local Barnes & Noble. It makes the act of discovery tough, especially with children’s books, when you don’t have easy access to a really great […]

Tarina Tarantino

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This love affair is not a super hot, flash in the pan that flames out shortly after ignition. Nope, this is a story of enduring love, peppered with sparkle and shine, for TARINA TARANTINO, a brand that had me at hello. My first experience with the TARINA TARANTINO brand (I remember it well) was at Nordstrom’s South Coast Plaza […]

Alfonso Campos- CEO, Tarina Tarantino

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Rewind- let’s start at the beginning. It’s been twenty years since Alfonso Campos and Tarina Tarantino created what would be today’s global powerhouse of style and sparkle, TARINA TARANTINO. Along the way they’ve made incredibly smart decisions about brand expansion, partnerships and manufacturing processes that would be come engrained in the brand’s DNA. As CEO, Alfonso is at […]

Whatever/Whenever @ W San Diego

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We are unapologetically in love with W Hotels; just the right mix of hipster cool with a side of luxe. Whether for business or pleasure, the chain never disappoints with special touches that make us look forward to hanging at the hotel beyond happy hour. Each of the W’s nearly 70 locations, worldwide, are unique in […]

Boosting Brands @ Bella PR

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Great PR is essential to the success of any brand today, large or small, to keep up with the massive array of end-user touchpoints. Consumer landscapes have changed so much in recent years and seem to evolve on a nearly daily rotation. Influencer marketing rules while traditional advertising continues to slow. Bella Public Relations in New […]

Gondolas 4All

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While listening to NPR recently, I learned about an incredible project started by a caring and compassionate gondolier in Venice, Italy. Venice, with it’s 177 canals, is known for gondola  rides through it’s many waterways- a well-utilized mode of transportation for locals and tourists alike. There were up to ten thousand gondolas floating through Venice in the 17th […]