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My Brand: 15 Musings From This Marketer

nikola cline

Brandettes was launched as a vehicle to connect, to bring creatives and brands together for a dose of unexpected inspiration. The entrepreneurs, CEOs, brand leaders and innovators we’ve been blessed to feature on Brandettes, continue to inspire me both personally and professionally. In many cases, these amazing individuals have also become friends. In the spirit of […]

Get Ready for Bed w/ Dream Water

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Insomnia is a persistent disorder that can make it hard to fall asleep, hard to stay asleep or both, despite the opportunity for adequate sleep. With insomnia, you usually awaken feeling sluggish, which takes a serious toll on your ability to function well during the day. According to the U.S. Department of Health and Human […]

Zip & Zoom with Zelectric Motors

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Zelectric Motors’ electric car conversions are the perfect Jetson-like marriage of retro design and future driven technology. The San Diego-based innovation lab reinvents classic VW Bugs, Buses (and the occasional Mini or Karmann Ghia) with a state-of-the-art electric retrofit that completely optimizes the vehicle. The modern Zelectric Motors‘ Bug delivers more than double the horsepower of the […]

The Hot List: Hotel Marketing

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Pack your bags for adventure. Air travel is up in 2016, in some cases showing double digit growth. Specifically, international air traffic to and from the United States say a 7% increase. Travel within the U.S. jumped a healthy 12% compared to the first quarter of 2015, according to the National Travel and Tourism Office. […]

3 Favorite Brands: April

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Super cute brands are all the rage. They cover every category from accessories to fashion, home goods, collectibles and more. And super cute brands definitely, most certainly, are perfectly poised for party supplies. Spring has us feeling like kicking up our heels, popping a few corks and enjoying an extra dose of sugar coated sweetness. Join the […]

Form, Function & Fun w/ EverBlock

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Play can boost physical development, promote healthy lifestyles, and even help children perform better in school. As adults, we scale back (or delete) playtime in favor of work and other commitments but the benefits of play never go away. According to a 2014 segment on NPR, play is an important part of adult community building, mental […]

Listen Up!

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The sound of a needle dropping lightly into the grooves of fresh picked vinyl is quite satisfying- a faint garble of static before the notes start pouring forth. It’s exciting to see more and more vinyl records available everyday- reissues and new releases, both. Perhaps the sweet 70’s flare of HBO’s Vinyl will kick things into […]

Drink In Sisters of Los Angeles- Modern, City Inspired Gifts

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The connection between products and places has always been significant, mementos serving as a physical reminder of an experience we want to recall again and again. Concert t-shirts, coffee mugs, shot glasses and tote bags emblazoned with a logo and/or date of a particular event are ultra popular, nostalgic even. The gift and souvenir market […]

Infinite Monkey Theorem’s Urban Winery

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Rolling hills, vines for days and a naturally rustic setting- the mental picture of a winery is easy to conjure up. A destination with logo’d glasses and a sunny patio on which to enjoy your cheese plate. Fabulous? Yes, but not always forward thinking. Infinite Monkey Theorem is bringing an entirely new view, and vibe, to […]

3 Favorite Brands: March

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I’m drawn to unconventional brand stories, and each of this month’s favorites has its own decidely unique narrative. Three modern brands; two that forged forward through the decades to re-energize personal audio and a third, Spiritual Gangster, that’s bringing a fresh take to today’s hot athleisure trend. Together, they’re the perfect trifecta for turning up the volume while laying low. Marshall […]