Brand Strategy + Positioning

In today’s market, it is important to have a strong presence to reach your target audience. What you say and how you say it will help capture your consumer’s attention with precise messaging. Having compelling content and a name that helps express your core mission is an integral part of marketing your brand or business.

Brandettes is your ultimate content creation agency offering quality copywriting services for your brand and business. Professional copywriting is the first step in communicating clearly and in a compelling way. Brands can’t always hire an in-house copywriter, so hiring a content creation agency, such as Brandettes, can prove to be the best solution. As marketers, Brandettes can provide highly unique copy and content material that best suits your brand. Our copywriting and naming services include various types of copywriting which can range from website copywriting, product packaging copywriting, product or service naming, email newsletters, and much more. We get creative and we have fun with it.

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Our Services Include

Content Strategy

As a content creation agency, Brandettes works to understand your goals and the competitive landscape to develop a customized content strategy for your brand

Copywriting

Defining your brand voice is essential. We offer full copywriting services, which means our content creation agency capabilities are limitless

Brand / Product Naming

After a thorough SEO audit and brand positioning work, we help craft a name that communicates your brand position, ethos, feel and is targeted to the right demographic.

Brand Positioning

Brandettes content creation agency has a unique discovery process as we thoroughly research the competitive landscape to help carve out the white space to perfectly position your brand

Ready to start something great?

Let’s schedule an intro call

Pre-launch startup?

As a content creation agency, we understand how overwhelming it can be to develop compelling copy to establish your brand’s voice and messaging from the get-go. Positioning your brand amongst your competitors is essential to have the right foot forward when you’re entering the marketplace. Brandettes is committed to helping you build the image of your brand with unique copy so you can capture the attention of your audience. As we work with you and your goals, we’ll strategize a plan to ensure the content we’re creating is meaningful and on target with your vision.

Established brand ready to evolve?

Brandettes is committed to bringing you new and fresh ideas that are compelling and impactful. As experienced marketers, combined with our copywriting skills we’ll produce valuable brand copy, helping to take your brand to the next level. Our team of content creation agency experts can help you outline your goals and strategize a content plan that is effective.
Hiring a professional content creation agency to work on your copywriting can also save you valuable time and resources. You’ll be able to focus on your core business and doing what you’re passionate about. We will work alongside you and your team to help facilitate all aspects of the project. More times than not, we will have an in-depth understanding of your business or industry which can allow us to write in a way that better relates to your target audience. It’s a win-win situation!

About Our Process

Research + Strategy

Brandettes strives to differentiate you from your competition. Our goal is to understand the competitive landscape to develop a unique content strategy that’s fitting for your brand and company.

Positioning

We will align project goals with a range of strategies to support your copywriting efforts.

Content Development

As a content creation agency, we will customize and develop content that is unique and meaningful to your brand.

Delivery

Personalizing copy that tells your brand story is essential to define your brand voice. Soon after we identify the scope of work for your project, we will work on implementing the content strategy we agree upon.

“Working with Brandettes is a dream! They helped me revamp my marketing and brought some incredibly insightful ideas to the table. I can’t wait to start working on what we’ve discussed together! Not only are they good at what they do, but they also bring such a sense of positivity and happiness to the conversation.”

- Kaitlyn Usher, The Roving

Why is having strong copy important for my brand?

Consumers have a barrage of information coming at them from a multitude of channels. Information overload and a crowded market demand greater personalization in a brand’s copy. Good copywriting should reflect the values that your brand holds while creating a lasting impact on your consumers. You can achieve this by having content that is clear, compact, and concise. Clearly communicating what your brand stands for allows your audience to see themselves in your brand. It’s what differentiates you from your competition.

As a content creation agency, we understand the image that you want to put forward and work to create that image through unique storytelling content. The content we develop will reflect your brand image through tone, language, and relatability. As skilled marketing and content professionals, Brandettes team of experts is here to help make this possible.

What process does Brandettes use for naming a brand?

A great name can play an important role in a brand. It is what resonates with a consumer and helps you stand out from the competition. Brandettes uses a strategic process to help you discover a unique brand name. We start with outlining what your name should represent and what you want to be best known for. This is helpful as you can also identify your brand identity along with your brand vision and mission. After compiling a list and having a better idea what name resonates best for your brand, we then do an SEO audit. After a thorough SEO audit and brand positioning work, we help craft a name that communicates your brand position, ethos, feel and is targeted to the right demographic. It’s creative and tactical.

As many new brands evolve in the marketplace, it is important to start searching for trademarks early. As part of the brand naming process, we will do an initial trademark search and can then work with your legal team to thoroughly research any conflicts during the naming process.

Brandettes content creation agency is here every step of the way. We’ll guide you through our proven naming process until you find a name that best resonates with your brand.

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How can Brandettes support our overall brand messaging needs?

Outsourcing your brand messaging and copywriting to Brandettes’ content creation agency can bring countless benefits and cost savings. Working with us can alleviate significant pressure on your team and brand. Our team of experts, including chemists, designers and manufacturing partners are accountable to our shared goals and objectives, and we bring our content creation agency expertise to the table to drive progress.

In our experience, outsourcing your copywriting needs to a content creation agency, such as Brandettes, can save on expenses related to hiring your own team. By delegating your projects to experts, you can streamline your efforts and time to other aspects of your business. This can essentially maximize your productivity and output while saving money on operational costs.

Another benefit to hiring Brandettes to support your brand messaging needs is that you will receive a fresh perspective. Even in-house marketing professionals can get stuck in a creative rut when they continue doing what they have always done. Brandettes strives to get ahead of what’s new. We love to get creative by pushing the envelope by thinking outside the box.

Ready to hire your content creation agency?

Brandettes offers a complete range of outsourced marketing services to meet all of your brand and product needs. Schedule a 30-minute consultation to meet our team, review your goals and get started.

Brandettes is a branding marketing agency focused on consumer packaged goods brands (CPG), your ideal partner for making your food, beauty, natural product or lifestyle brand stand out from the crowd.