Social Platform Ads

Social media marketing is an essential part of a strong cross–channel marketing plan, but posting is simply not enough. To be seen and engaged with on Facebook, Instagram, Pinterest, TikTok and any other platform, you need a solid ad strategy. Brandettes CPG social ads agency will work with your team to build your brand awareness, increase sales, and drive conversions with tactics that are strategic, measurable and (dare we say), clever. 

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Our Services Include

Brand Audit

Brandettes’ CPG social ads agency team will review your existing social media plan to determine how we can best optimize forward

Strategic Goal Setting

Working with your internal and external stakeholders, we determine the brand’s stretch goals for the social ads marketing program

Social Media Strategy

We will work with you to determine a keyword and creative strategy with metrics that Brandettes, as your CPG social ads agency, will drive towards

 

Ad Placement + Tracking

Place and manage ads with calendarized data collection, analysis and optimization review sessions to continually track and monitor towards brand goals

Ready to start something great?

Let’s schedule an intro call

Pre-launch startup?

In the past few years, digital ads have seen exponential growth. Brands from all over the globe, are posting new digital ads across social platforms everyday. Simply put, the competition is fierce for any brand and CPG social ads agency. When you need an effective and cost-efficient social ads strategy that will help your business stand out in today’s crowded market – it makes sense to work with an experienced CPG social ads agency like Brandettes. We work with our clients one-on-one from the start of planning your digital ads strategy to implementing and tracking the program in real time. From the ideation, through the execution, to keeping track of conversion metrics to track and adjust performance as needed. 

Established brand ready to evolve?

If you’ve been in business for a while, you may be wondering, “Why do I have to make the switch to social platform ads?” Great question!

In short, traditional forms of marketing don’t work as well as they used to. Most companies, with the help of CPG social ads agencies, have now caught onto this. Thus, those who aren’t utilizing digital marketing may be missing out on key strategies that can increase performance and boost website traffic and conversion rates.

With times changing and brick-and-mortar businesses seeing a decline, it’s important for businesses to adapt by converting online to generate new sales. There are many reasons you and your team should jump on social media advertising. But, how should you do it?

Well, that’s where Brandettes comes in! As your CPG social ads agency specialists, Brandettes works with you to thoughtfully and strategically evolve your social media ads through our unique discovery process. After all, you know your brand and audience best. We’ll work together to outline your ultimate brand goals, capture your audience, and establish the right budget and tactics to help you drive true growth.

About Our Process

Research + Strategy

A strong social ads + digital marketing strategy is everything. Brandettes CPG social ads agency works to understand your brand image, visuals, and goals to develop a strategy that fits your budget

Ad Creation

After gathering information on your brand image and general preferences, the next step in the process is the actual ad creation. The talented graphic designers and copywriters on our CPG social ads agency team will work together to create targeted ads to bring customers on the platforms of choice

Campaign Set Up

Brandettes will launch the new ads, then manage all aspects of onboarding across multiple channels during the first month of our engagement

Tracking + Metrics

Accountability is key. As your designated CPG social ads agency, we set up performance tracking protocols and monitor regularly for conversion, adjusting strategies and tactics as needed.   

How does Brandettes’ CPG social ads agency integrate social platform ads and ecommerce?

Just as social platform ads have seen dramatic growth in these past few years, so has ecommerce, or the number of sales that take place online. To adapt to such changes, Brandettes CPG social ads agency has learned the best ways to take a casual Instagram, Facebook, or Tiktok scroller and transform them into a customer. While capturing a potential consumer’s attention with an aesthetically pleasing ad is the first step, it is also important that you keep their attention by delivering value . This can be done in multiple ways. Amongst these strategies include interacting with customers on social media, encouraging users to post content with your products or services, and influencer or affiliate marketing.

However, these are just a few of the many social ad marketing strategies out there. To really learn how to increase traffic to your shop and receive help every step of the way, reach out to Brandettes CPG social ads agency today.

Through our social ads marketing services, Brandettes CPG social ads agency will personalize your social media ads to best promote your new campaigns and create a distinct brand identity. We know that an authentic story or identity will encourage your audience to instantly relate and trust your product or service, further encouraging loyalty and constant clicks. 

During this process, we’ll also track the competition to better understand what your specific market demands, lacks, and how we can highlight your uniqueness to maximize exposure (and sales) among the bustling crowd. That’s what makes our CPG social ads agency truly different.

Can Brandettes CPG social ads agency help me sell my products on social media platforms?

Great question! Yes. Although marketing has the same goal no matter where it takes place, we know that every social platform and channel has its own goals and objectives. Thus, the best way to reach consumers is to create an integrated plan across the right channels. This means switching up your delivery across platforms in order to see success with each of your campaigns and initiatives. But, how can you do that?

By calling Brandettes! As a CPG social ads agency, Brandettes can help your brand make sense of social ads and how to market your new campaigns and products. We’ll take the bulk of the work out of your hands, doing all the competitor research, ad creation, and testing ourselves. Then, we’ll figure out what works best from a consumer- and brand-perspective, get your approval, and launch your new ads. All that’s left to do is wait and see your traffic and sales increase like never before.

Essentially: we take into account what defines your brand, how you function, and streamline a program that works for you. 

services brand strategy positioning establish personaility brand voice
services brand strategy positioning target audience defined

Is there a strategy for using social platform ads?

Yes! Social media’s impact on ecommerce is continually growing, with more and more businesses using social media to market their products and reach a wider audience. While most sellers have not transitioned to selling goods completely on social media platforms, there are a few who have. Whether you’re the former or the latter, Brandettes CPG social ads agency has done thorough research on how to maximize direct sales on social media platforms.

While researching competitors and analyzing the success of different strategies are important, perfecting your content to match a platform’s algorithm is most essential. For example, Instagram prioritizes engagement (likes, comments) and number of interactions. Facebook, on the other hand, puts friends, engagement, and images above all. In fact, too many promotional posts on Facebook can be a detriment to your marketing success. 

Although this may sound tricky, especially if you’re new to marketing on social platforms, Brandettes’ team of experts is here to help. As a CPG social ads agency, we are fluent in the algorithms of each major social media platform and know how to utilize marketing strategies to our (and your) success. 

However, we know that it’s also important that your marketing content is personalized to your brand. Thus, as your designated CPG social ads agency, Brandettes will review samples of your content to help establish a consistent voice that will align your ideal image to your carefully sought-out customer. We’ll ensure that our writers know how to put your ideas into action with memorable and engaging content. Finally, we’ll refine the tone to actively address current trends and changes in the market to make sure your image is fresh and never outdated. Voice is just one of the key areas we cover as a part of our comprehensive CPG social ads agency marketing services.

Ready to hire your next CPG social ads agency?

We offer comprehensive social platform ads and services to meet all of your brand and marketing needs. Schedule a 30-minute consultation to meet our team, review your goals and get started.

Brandettes is a CPG social ads agency with 20+ years of experience serving consumer packaged goods brands. Whether you’re looking to set up shop, or have years of experience in the digital marketing game, Brandettes is here to help you along the way. If you’re on the lookout for an ideal partner for making your food, beauty, natural product, or lifestyle brand stand out from the crowd, contact Brandettes today.