3 Favorite Brands: July

trending brands for summer

Summer is the perfect time to lighten up, and this month’s favorite brands have more than a whiff of whimsy. Whether it’s the bohemian florals of Ulla Johnson, the swan-tacular floats from Sunnylife or the 70’s fab specs from the new LA-based sunnies brand, Perverse, these trending brands are pretty, playful and totally party ready.

Trending Now- Our 3 Favorite Brands

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Sunnylife

Nothing beats spending a Sunday Funday lolling around the pool. This Australian brand upped the Instagram ante on cool pool toys with their giant flamingos, swans and pineapples- prices hover around $70.00 for each. Sunnylife has a summer pop up shop at Glendale’s Americana at Brand where you can outfit your squad with floats, bright patterned umbrellas, beach chairs and outdoor accessories.

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Perverse

Created by the founder of NYX Cosmetics, Toni Ko, Perverse brings sunnies into a more affordable space. Clever brands like this are ones to watch- they take a long hard look at where the market is stagnating and then forge their own path to innovation. Licensed sunglasses have been climbing in price for nearly two decades; Perverse churns out a wide selection of designer-esque styles at $50-75, making new sunglasses an approachable option for all.

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Ulla Johnson

Ulla Johnson designs dresses that compliment my summer, bohemian fantasy life. The earthy caftans and peasant-style midi dresses boldly mix patterns, embroidery and colors that work together artfully. Somehow modern and vintage all at the same time; perfectly suited for warm evenings and casual dinners with friends. I’m swooning, you will too.

 

P.S. Catch up on more summer fun and ice cream, of course!

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