Design That Speaks. Strategy That Sticks.
Your visual identity should reflect your unique beauty philosophy—clinical, clean, or creatively bold. We specialize in shaping brand stories through graphic systems, packaging, and digital experiences. After all, a strong beauty brand should be unmistakable, rooted in your ethos, and truly ownable.
Your identity should make an impact—and a statement. Colors, symbols, and words work together to create a distinct, meaningful impression and shape your core messaging to resonate with modern consumers.
When Dana Taylor tapped us to refresh Indigo, she set a high bar for standing out in a crowded market. Explore the before-and-after of this California coastal-cool brand.
From secondary packaging to PDP-ready assets, our designs help beauty brands look polished everywhere—on shelf, on screen, and in every swipe. We combine impact with efficiency, ensuring your brand shows up clearly and consistently—whether it’s digital, in-store, or out-of-home.
Branding gives your beauty brand or business an identity beyond its products, it serves as a visual introduction when developing a relationship with your ideal audience.
Truly great branding isn’t actually born, it’s crafted (by a great beauty startup branding agency, hint hint). The outward expression of the brand as it’s recognized in the market must be distinguishable from the competition, and that includes having verbal, visual, and messaging elements specifically designed to appeal to your target market.
Create the complete visual foundation of your brand. Our comprehensive identity services include an overall visual strategy, logo, typography, font, color palette texture, and usage guidelines for all marketing communications.
A strong logo is essential for memorable brand building. We work with you to strategize your brand mark and create a standout logo design that’s either from scratch or a clever evolution of your current design.
Working with an experienced beauty startup branding agency, like Brandettes, allows you to accelerate your branding and save the time and resources associated with hiring full-time employees. Our team of experts work with you to create the foundation of your brand strategy and translate that, visually, into a brand identity that fits like a glove. Our unique discovery process, different from any other beauty startup branding agency, helps simplify and define the key attributes of your brand. We help you stand out and stand for something, crafting the ideal branding to stand out in today’s crowded CPG beauty market.
Brandettes works to understand your goals and the competitive landscape to develop a strategy for an effective brand strategy consulting services program
We will align project goals with a range of positioning strategies to support your marketing efforts
We go beyond brand positioning to bring you comprehensive, cross-channel marketing services to build awareness, trust and conversions
Truly great branding isn’t actually born, it’s crafted (by a great beauty startup branding agency, like Brandettes, wink wink). The outward expression of the brand as it’s recognized in the market must be distinguishable from the competition, and that includes having verbal, visual, and messaging elements specifically designed to appeal to your target market. From the brand name to the logo, graphic design, tagline, and tone, branding synthesizes the discernible components of the brand and translates that into something visual that’s memorable. It presents the brand’s singular promise, the secret sauce as some would say. At our beauty startup branding agency, we always aim for a WOW!
Brand identity reinforces your position relative to the competition and articulates the intended brand message. It can also serve as a north star for the internal brand team, a visual cue that upholds and expresses the brand’s reputation. At Brandettes beauty startup branding agency, we work collaboratively with your team to distill the brand essence, leaning into clear and concise positioning to develop branding that serves the brand well both internally and externally.
Consumers make purchasing decisions based on what a brand says, does, and stands for – not just price or quality. So, how do you, in a sea of competitors stand out, stay relevant and drive sales growth? Branding.
A beauty startup branding agency’s role is to work collaboratively with you to identify your core values, purpose, promises, and relevancy and put together a compelling brand with can’t miss branding and graphic design (amongst other things) that resonates with your core consumer and target market.
Trust, intrigue, awareness, and experience are three of the many factors that help attract your target consumer to your brand. Foundational to all of them are design and branding. If you’re looking to develop your beauty brand, revitalize sales or explore new markets, we’re confident Brandettes is the beauty startup branding agency to help you design a brand that is not only recognizable but also loved.
After all, brand identity and any type of graphic design benefit from collaboration, which is core to our reputation as a leading beauty startup branding agency. We never create in a vacuum, that’s really no fun anyway. Ongoing communication and collaboration help our beauty startup branding agency produce outstanding content that works hard to accomplish the brand goals you’ve set. And hopefully, you see this work together as just the start of a beautiful, long-term relationship built on trust, talent, mutual respect, and a healthy dose of fun
We offer a complete range of branding and graphic design services to meet all of your beauty brand and product needs. Schedule a 30-minute consultation to meet our team, review your goals and get started.
Brandettes is a beauty startup branding agency focused on consumer packaged goods brands (CPG), your ideal partner for making your food, beauty, natural product or lifestyle brand stand out from the crowd.
