Food Branding + Graphic Design

Design That Speaks. Strategy That Sticks.

Whether you’re starting fresh or evolving your food brand, we create ownable, distinctive identities and design communications that stand out—and stand for something. From packaging to digital, we ensure every touchpoint is clear, consistent, and built to consume.

Food Branding + Graphic Design

Food Startup Branding Agency

More Than a Logo. It’s Your Legacy.

Your brand identity needs to do more than look good on a bag—it has to communicate flavor, function, and story in seconds. We create bold, meaningful food identities that stand out on shelves, sell across categories, and feel consistent from shelf to scroll.
When Dana Taylor tapped us to refresh Indigo, she set a high bar for standing out in a crowded market. Explore the before-and-after of this California coastal-cool brand.

Visuals That Stop the Scroll

From packaging design and retail displays to sell-in decks and PDPs, we shape the visual world of food brands like Pursue. With flexibility and speed, we deliver consistent, connected brand visuals that work across channels and formats.

Food Branding + Graphic Design Case Studies

Beauty + Wellness

Omnilux

Food + Beverage

Apricot Lane Farms

Beauty + Wellness

Trace Minerals

Beauty + Wellness

Splat Hair Color

Food + Beverage

Pursue Bars

Love the Way Your Brand Looks

That’s Pretty Much A Promise

Branding gives your brand or business an identity beyond its products, it serves as a visual introduction when developing a relationship with your ideal audience. In today’s busy market with a ton of food and beverage options, you need to have branding tactics that stand out. Truly great branding isn’t actually born, it’s crafted (by a great food startup branding agency, hint hint). The outward expression of the brand as it’s recognized in the market must be distinguishable from the competition, and that includes having verbal, visual, and messaging elements specifically designed to appeal to your target market.

Our Services Include

Brand Identity

Create the complete visual foundation of your brand. Our comprehensive identity services include an overall visual strategy, logo, typography, font, color palette texture, and usage guidelines for all marketing communications.

Logo Design

A strong logo is essential for memorable brand building. We work with you to strategize your brand mark and create a standout logo design that’s either from scratch or a clever evolution of your current design.

Graphic Design

Ready to start something great?

Let’s schedule an intro call

Pre-launch startup?

Working with an experienced food startup branding agency, like Brandettes, allows you to accelerate your branding and save the time and resources associated with hiring full-time employees. Our team of food and beverage marketing experts works with you to create the foundation of your brand strategy and translate that, visually, into a brand identity that fits like a glove. Our unique discovery process, different from any other food startup branding agency, helps simplify and define the key attributes of your brand. We help you stand out and stand for something, crafting the ideal branding to stand out in today’s crowded market.

Established brand ready to evolve?

As your CPG food startup branding agency specialists, Brandettes works with you to thoughtfully and strategically evolve your brand identity through our unique discovery process. After all, you know your brand and audience best. We’ll work together to outline your ultimate brand goals and establish the right tactics to truly help you stand out, from both a visual and verbal perspective.

About Our Process

Research + Strategy

Brandettes works to understand your goals and the competitive landscape to develop a strategy for an effective brand strategy consulting services program

Direction

We will align project goals with a range of positioning strategies to support your marketing efforts

Support

We go beyond brand positioning to bring you comprehensive, cross-channel marketing services to build awareness, trust and conversions

Delivery

What makes a memorable brand?

Truly great branding isn’t actually born, it’s crafted (by a great food startup branding agency, like Brandettes, wink wink). The outward expression of the brand as it’s recognized in the market must be distinguishable from the competition, and that includes having verbal, visual, and messaging elements specifically designed to appeal to your target market. From the brand name to the logo, graphic design, tagline, and tone, branding synthesizes the discernible components of the brand and translates that into something visual that’s memorable. It presents the brand’s singular promise, the secret sauce as some would say. At our food startup branding agency, we always aim for a WOW! Brand identity reinforces your position relative to the competition and articulates the intended brand message. It can also serve as a north star for the internal brand team, a visual cue that upholds and expresses the brand’s reputation. At Brandettes food startup branding agency, we work collaboratively with your team to distill the brand essence, leaning into clear and concise positioning to develop branding that serves the brand well both internally and externally.

Why branding?

Consumers make purchasing decisions based on what a brand says, does, and stands for – not just price or quality. So, how do you, in a sea of competitors stand out, stay relevant and drive sales growth? Branding. A food startup branding agency’s role is to work collaboratively with you to identify your core values, purpose, promises, and relevancy and put together a compelling brand with can’t miss branding and graphic design (amongst other things) that resonates with your core consumer and target market. You want your customer to love and trust the food products from your brand to have a loyal customer to buy all of the products your brand creates.

What's involved in branding or re-branding?

Trust, intrigue, awareness, and experience are three of the many factors that help attract your target consumer to your brand. Foundational to all of them are design and branding. If you’re looking to develop your brand, revitalize sales or explore new markets in the food and beverage industry, we’re confident Brandettes is the food startup branding agency to help you design a brand that is not only recognizable but also loved. After all, brand identity and any type of graphic design benefit from collaboration, which is core to our reputation as a leading food startup branding agency. We never create in a vacuum, that’s really no fun anyway. Ongoing communication and collaboration help our food startup branding agency produce outstanding work that works hard to accomplish the brand goals you’ve set. And hopefully, you see this work together as just the start of a beautiful, long-term relationship built on trust, talent, mutual respect, and a healthy dose of fun.

Ready to hire your next food startup branding agency?

We offer a complete range of branding and graphic design services to meet all of your food and beverage brand and product needs. Schedule a 30-minute consultation to meet our team, review your goals and get started. Brandettes is a food startup branding agency focused on consumer packaged goods brands (CPG), your ideal partner for making your food, beauty, natural product or lifestyle brand stand out from the crowd.