marketing agency

Inside The Slime Trend- How Goo is Growing Big Brands

Unicorn Slime feature

Unicorn poop, mermaid goo and sequined squid ink. No, they’re not the latest group of pop art emojis, they’re part of the hotter than hot slime trend creating a fever pitch on social media. Slime first crept on to tween’s Instagram feeds last summer. Colorful creations fueled by kid’s summer downtime and fantastic imaginations, that have now grown into an […]

Modernism Week Palm Springs 2017- A Cocktail of Past & Present

modernism weekend camp

Modernism Week Palm Springs has been bursting at the seams with all sorts of retro modern marvels in recent years, and we couldn’t be happier. It’s one of the key drivers that has brought a city once synonymous with Spring Break, into mid-century modern architectural prominence.  The desert features a seemingly endless collection of standout private and […]

#LAHoppyHour’s Instagram Influencers

influencer marketing event

Influencer marketing events can be incredibly productive for creatives and brands, both. Nearly 85% of marketers will engage in influencer marketing of some kind this year. Why? Engage with the right influencer(s) and sales have the potential to soar. Instagram, in particular, is a highly visual, feeling-ful medium with which to connect. Over 400 million […]

hello- Naturally Friendly Oral Care

hello feature

Friendly and oral care haven’t always gone hand in hand, until now. Enter the game-changing brand with a strong sense of fun, hello. Hello has taken a totally fresh approach to caring for our pearly whites via formula innovation, packaging excellence and a healthy sense of humor since 2013. The big four (Procter & Gamble […]

Natasha Case on Coolhaus

final post NATASHA 03

Let’s talk about a revolution.   An ice cream revolution. Sometimes success comes out of an idea that’s totally novel and sometimes it’s about taking an existing product and just making it ten times better. In 2009 when Natasha Case and Freya Estreller chose Coachella to launch their gourmet, handcrafted ice cream sandwiches in a super-cool […]

Perfecting PR: Interview with Karin Pellmann Communications

karin plane1

Sometimes it’s hard to put a value on the importance of public relations.  But it can make or break you – countless celebrities and major brands have yet to recover from some serious blunders that resulted in PR nightmares. It happens every day. I had a chance to sit down with Karin Pellmann Unger, who knows a thing […]

Beauty and the Beast (a.k.a QVC)

shutterstock 128741456

Once upon a time there was a stigma attached to QVC – a perception that QVC beauty products were not prestige. But then they began upping their style credibiitiy by featuring designer brands and celebrity spokespeople and the tables turned – everybody from Neutragena to Saint Laurent began fighting for air-time. Talk about a fairy tale […]