Influencer marketing is one of the hottest forms of marketing today, and a fantastic way to get more eyes on your growing brand. It, partnered with a smart affiliate program, is a one-two marketing punch that can drive significant growth, a form of marketing that utilizes individuals with influence over your potential buyers.
Brandettes food social media consulting services support fully realized micro, mid and celebrity-driven influencer marketing campaigns. Working with the right influencers for your food brand supports positive brand awareness, increased reach, more followers, and ROI. Book a food social media consulting call with us to get acquainted with what you’re looking for and we can find the right partner for you.
Managing and tracking are just as important as a successful influencer campaign. It goes beyond a brand mention and a shout-out. Brandettes will track the content and measure your results to see if you’ve reached your goals.
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You should strive to partner with influencers who align with your brand. Brandettes will direct you throughout the process and identify your target audience to find the right pool of influencers that can connect with your brand.
"Nikola and her group at Brandettes were incredibly valuable in building our marketing and social media. No only did they provide a plan and brand guidance, but also they helped execute on many of our initiatives. Highly recommended."
It is no secret that consumers today trust word-of-mouth advertising from their friends and family more than advertising directly from brands. This is why investing in an influencer marketing campaign is essential to get your brand, product or service noticed.
Influencers build relationships with their audience, making their voice and what they promote to be trustworthy. Consumers are looking for a trusted voice in their online community, and marketers just like Brandettes food social media consulting can connect you with the right influencer and their audience. Building a relationship with your influencer can get your brand noticed and essentially a trusted brand will get you the brand loyalty you’re looking for.
Affiliate networks connect bloggers or influencers to companies offering affiliate program opportunities for their products or services. It gives influencers the opportunity to promote the food products and brands to earn a commission when promoting it on their social network.
Joining a network can give you access to numerous affiliate programs. During our food social media consulting work, we will help recommend and choose the network that best fits your needs. Before joining an affiliate network, it’s always best to analyze your competitors. Observing the competitive environment sets the standards for your commissions, commercial arrangements, and objectives. Also, it’s next best to look at your product or service and how you plan to promote it to affiliates. They can receive payments in various ways such as sales conversions or impressions so it’s best to know how to sell your program to your affiliates. Think of it like this: Your affiliate program is your “product” and the affiliates your “customers.” In our food social media consulting call we will work with you to strategize the right program before joining a network.
Brandettes offers a complete range of influencer marketing and affiliate marketing services to meet all of your brand and product needs. Schedule a 30-minute food social media consulting call to meet our team, review your goals, and get started.
Brandettes is a marketing and food social media consulting agency focused on consumer packaged goods brands (CPG), your ideal partner for making your food, beauty, natural product or lifestyle brand stand out from the crowd.