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3 Brands For Summer Splashing

As the temperatures here in Los Angeles climb higher and higher, I can’t help...

Health-Ade Kombucha

Kombucha.  Also known as “The Elixir of Life,” “Divine Tea,” or simply “Booch.” In case...

Penelope Candles

Sales of candles have skyrocketed, in the past decade, to become an over $2...

3 Breakthroughs in Beauty Sleep

Do you know the fastest way to get better-looking skin?  Sleep.  Seven to nine...

The 80’s Called, They Want Their Brands Back

There’s comfort in the fact that pop culture is cyclical. What’s old is new,...

Pure Play Kids

In light of the July 4th holiday, it feels good to celebrate a company...

Surdyk’s Flights Re-Imagines Airport Eats

Airport food is, typically, passable at best. There’s an overabundance of chicken wings and...

Bob Myers- Leading Golden State to the Championship

Honest.  Open.  Unpretentious.  In the cutthroat world of professional sports, these are not words you hear...

Beachy Cream- Pinups and Pints

Enjoying an ice-cold treat on a hot summer day belongs on life’s greatest hits...

Inside The Brand w/ Jenna Habayeb of Splendid

I remember my first experience in a Splendid store.   I was awed by how the...

Think Big w/ Little Guy Teardrop Trailers

America’s National Park System is making a conscious effort to increase visits to its...

Stefan Mazy of SkinDNA

Fasten your seat belts; we are on the brink of an anti-aging revolution. As...

Snailed It- Slugs in Skincare

Skincare is such an exciting product category, as there is near constant innovation (see...

Kate Weiser Chocolates- No One Does What We Do

How do you know if you are a chocoholic?  Here’s a test.  Is chocolate...

The F Bomb

Fathers are the bomb diggity, mine included. I’m a huge fan. My father was...

Functional Fabrics and the Future of Beauty

Who doesn’t love multifunctional products? Anything that saves time and money is a winner...

Licensing Expo- A Recap

Brand licensing is a massive, and quite profitable, global empire. Worldwide sales of licensed...

The Dawn of a New Age in Sun Care

As a Southern California girl who loves to be outdoors, I get more than...

Coachella Valley Vogue- The Fine Art of Design

Some say fashion is fleeting, but at The Fine Art of Design, founder Nicolas...

Masculinity Redefined: Skincare for the Modern Man

Manscaping.  Metro.  Just as women are beginning to embrace the beauty of age, men...

Duff McKagan, of Guns N’ Roses, on How to Be a Man

Suiting up and showing up is often easier said than done. For a long...

Built by Chris Van Dusen

Neighborhood bookstores, with curated collections, are hard to find in 2015. The quirky bookstore...

Tarina Tarantino

This love affair is not a super hot, flash in the pan that flames...

Alfonso Campos- CEO, Tarina Tarantino

Rewind- let’s start at the beginning. It’s been twenty years since Alfonso Campos and...

3 Ways to Reach Beauty’s Most Valuable Customer

The faces of several notable Spring 2015 fashion campaigns looked rather different than years past....

Whatever/Whenever @ W San Diego

We are unapologetically in love with W Hotels; just the right mix of hipster cool...

Lotta Stensson

Most of us have our favorite clothing store or designer. We keep going back...

Boosting Brands @ Bella PR

Great PR is essential to the success of any brand today, large or small, to...

It’s in the genes: DNA based skin care

We’ve looked at the next generation of sci-fi packaging, and it doesn’t stop there. Fueled...

Gondolas 4All

While listening to NPR recently, I learned about an incredible project started by a...

Picture Perfect with Joan Allen Photo

Joan Allen creates stunning images – the kind that makes you stop, stare and...

Love. Lust. Liberator.

Over and over we hear the phrase “sex sells”. It’s certainly one of the...

3 Brands for 4 Eyes

Specs, spectacles, blinkers, goggles and shades- glasses today are anything but boring. Those heavy, overbearing...

3 Brands to Treat Your Feet

With sandal season almost here, the time is right to review some effective ways to keep...

Hawaii Travel- An Insider’s Experience

Hawai’i has always been a special place for me, magical even. I, like many...

Chart the Course

I’ve had the privilege of working with extremely nimble companies. Unlike the bureaucracy of...

Beauty’s Latest Black Magic

Move over coconut oil, there’s a new buzzword in town – activated charcoal.  It’s being...

Hollywood Bowl’s Marketing Magic

Every year, around this time, you can find me pouring over the Hollywood Bowl...

The Lowdown- Micellar Water

Micellar water is one of the hottest new discoveries being buzzed about in magazines,...

Drake Knows, It’s All Just Noise

Marketers start conversations. When we’re doing our jobs well, people are talking. Sometimes it’s...

Pioneering a New Category w/ Heli Kurjanen of Lunette

Lunette is committed to changing the future of feminine protection. And not just by...

Jessica Beattie of HACIENDA

Developing a successful lifestyle brand is no small task. Mastering many diverse categories is...

Alix Goldsmith Marcaccini on Cuixmala

There are few places in the world as awe-inspiring as the eco-resort Cuixmala.  And it’s...

Commodity Fragrances- Behind the Brand

We discovered Commodity fragrances via an article in Fast Company in early 2014, then experienced the...

5 Must-Try Spring Nail Trends

Who doesn’t love a new nail polish? Relatively inexpensive, it’s one of those small...

Limited Editions- Our 10 Favorite

The Lilly Pulitzer for Target madness got us pretty excited about limited editions. Let’s...

3 Healthy Ways to Improve Your Social Status

Got some extra cash coming your way?  Trying to raise your social status?  Skip...

Coachella Marketing Tips That Work

It’s hard to ignore- festival season is here! Kicked off with gusto by the...

Top 3 Buzz-Worthy Packaging Trends

  EOS.  Bumble and Bumble.  Rouge Louboutin.  Clé de Peau Beauté. These are just...

Record Store Day- The Interview

Records can change your life forever. The right song, the right band, can make...

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